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Supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Collects and analyzes online statistics to identify mark more...
Supports and uses professional knowledge in promoting production and marketing activities for an assigned region or product. Creates marketing materials, plans and performs marketing activities for an assigned region and product. Analyzes market data to monitor performance of the marketing activities and plans. Attends marketing events, assists and supports the company's product promotion. Typically requires a bachelor's degree. Typically reports to manager. Typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally more...
The SEO Marketing Analyst II analyzes data and runs testing to identify trends and create a more optimized campaign. Designs, iterates on, and administers search engine marketing campaigns to promote a product or brand and ensure an efficient, effective campaign. Being a SEO Marketing Analyst II uses knowledge and experience with search engine platforms' advertising analytics functions to gather useful information and run AB testing. Researches new techniques, trends, and technologies to drive search engine marketing strategy and decision-making. In addition, SEO Marketing Analyst II typically more...
The Marketing Operations Analyst II creates marketing materials, plans and performs marketing activities for an assigned region and product. Supports and uses professional knowledge in promoting production and marketing activities for an assigned region or product. Being a Marketing Operations Analyst II attends marketing events, assists and supports the company's product promotion. Analyzes market data to monitor performance of the marketing activities and plans. In addition, Marketing Operations Analyst II typically requires a bachelor's degree. Typically reports to manager. Working as a Mar more...
The Product Marketing Analyst II evaluates product performance to help develop and update company goals and objectives. Prepares marketing strategies and programs for a product or product line. Being a Product Marketing Analyst II recommends changes to current product development procedures based on market research and new trends. Advises sales team on any relevant product concerns. In addition, Product Marketing Analyst II may require a bachelor's degree in area of specialty. Typically reports to a supervisor. Working as a Product Marketing Analyst II typically requires 2 to 4 years of relate more...
Prepares marketing strategies and supports implementation programs for a product, product line, or brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Partners with sales to ensure that customer targets and product messaging are effective. Develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Typic more...
The Digital Metrics/Analytics Marketing Analyst II analyzes online statistics and identifies areas to optimize online marketing performance. Supports the development and implementation of marketing strategies to attract customers to company website, online presence and promote online products or services. Being a Digital Metrics/Analytics Marketing Analyst II requires a bachelor's degree. Develops e-marketing content and explores sales channels. In addition, Digital Metrics/Analytics Marketing Analyst II typically reports to a manager. Working as a Digital Metrics/Analytics Marketing Analyst I more...
The Brand Marketing/Research Analyst II evaluates product performance to help develop and update company goals and objectives. Prepares marketing strategies and programs for a product or product line. Being a Brand Marketing/Research Analyst II recommends changes to current product development procedures based on market research and new trends. Advises sales team on any relevant product concerns. In addition, Brand Marketing/Research Analyst II may require a bachelor's degree in area of specialty. Typically reports to a supervisor. Working as a Brand Marketing/Research Analyst II typically req more...
The Social Media Marketing Channel Analyst II analyzes social media data to identify patterns and trends. Collects and analyzes data related to social media marketing campaigns. Being a Social Media Marketing Channel Analyst II identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. In addition, Social Media Marketing Channel Analyst II creates and maintains comprehensive reports, dashboards, and data visualizatio more...
The Digital and E-commerce Marketing Analyst II coordinates digital assets and performs quality checks to maintain accurate product data. Responsible for daily and routine activities to maintain e-commerce websites and to support the vision and strategy for achieving corporate sales and conversion goals. Being a Digital and E-commerce Marketing Analyst II tests new tools, technologies, and channels and uses SEO tools to optimize searching and responsiveness. Uses marketing platforms to create and implement email campaigns for promotions and customer engagement. In addition, Digital and E-comme more...
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